GN ReSound wins prestigious Japanese design award  

The Danish hearing aid producer will later this month receive the Japanese 'Good Design Award' for its hearing device ReSoundAIR

Danish hearing aid producer GN ReSound will later this month receive the prestigious Japanese 'Good Design Award' for its hearing device ReSoundAIR. Previous winners of the award include Apple's iPod, a state-of-the-art MP3 Player, and a sophisticated cell phone from Sony Ericsson. Jesper Mailind, managing director of GN ReSound says that the award shows that ReSoundAIR has changed the perception of a hearing instrument from a cumbersome aid for the hearing impaired to a lifestyle product.


The small and elegant digital ReSoundAIR device has been designed for people with mild or high frequency hearing loss and for whom design matters. The product was launched in 2003, and surveys conducted in the US show that ReSoundAIR attracts the slightly younger, hard-to-convince group of people with hearing loss. In addition to the Japanese award, ReSoundAIR has received four other design prizes. The news is reported by professional journal Ingeniøren (the Engineer) and on GN ReSound's website.


Link > GN ReSound

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