IDC: Danish IT market reaches bottom  

2009.09.21
The Danish IT industry is recovering its composure in the wake of the financial crisis, which has especially decreased sales of hardware
The Danish IT industry is recovering its composure in the wake of the financial crisis, which has especially decreased sales of hardware, reports national daily newspaper Berlingske Tidende. Global market intelligence firm IDC indicates that the Danish IT market has bottomed out with a 2 per cent drop in revenues this year. In 2010, the firm forecasts a 2.9 per cent growth – 1 per cent more than the previous forecast.
 
Managing director of IDC in the Nordic Region and the Benelux countries, Per Andersen, says: "It is not because we expect positive growth, but because things are stabilising now after having heard economists and others say every month and every quarter that things are getting steadily worse. It will not get worse, and we will not see further downwards adjustments or lower growth, although the IT market in 2009 is declining compared to 2008."
 
The IDC director foresees steady improvement over the next three years, which is the period he expects it will take to get back to the 2007-2008 level.
 
The market for software and IT services has been less impacted by the financial crisis, while hardware sales are estimated to drop 10 per cent in 2009 compared to last year. IDC does not see revenues in the latter gaining pace before 2011.

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